There are millions of people in this world who have no idea what microbeads are. So they have no idea what they can do to living things. The companies know what they are putting in their products. These companies are putting microbeads in hair products like shampoo and toothpaste. Some companies are begining to ban and stop using this toxic waste. There is product out there that do not have microbeads in them. That prooves that you do not need microbeads in theese products. Although the label will not say microbeads on it, it will say something like polyethylene, polypropylene.